Ruth Egherman 2021-06-29 Ruth Egherman 2021-06-29

Upgrade Members to the Next Level and Beyond: High Touch = Higher Results

We address one of the biggest challenges facing our clients: member retention. We’ll look at how your organization can increase membership retention and upgrade members.

Ruth Egherman 2021-04-29 Ruth Egherman 2021-04-29

Rebuilding Your Membership Base Post COVID: 5 Clear-cut Strategies to Get You Back On Track

Whether they go out with their family, by themselves, or with a group of friends many members have not been able to experience in-person visits for over a year. People are itching to experience in-person engagement once again.

Ruth Egherman 2021-03-08 Ruth Egherman 2021-03-08

Legacy Giving: 5 Steps To Create a Game-Changing Pipeline

With an appetite to jump start and strengthen your legacy program this article will provide you with five clear steps to help you identify how to use your budget to create an active approach that will lead you to a strong pipeline of legacy donors to steward.

Ruth Egherman 2020-10-02 Ruth Egherman 2020-10-02

Planned Giving: Unlocking the Full Strength of Planned Gifts with an Active Approach

Case Study: BC SPCA

BC SPCA partners with Artsmarketing Services to provide direction and conduct donor base analysis for a Legacy Builder™ Campaign

Ruth Egherman 2018-12-10 Ruth Egherman 2018-12-10

The Secret to Running a Great Membership Upgrade Campaign

Make Upgrading a Priority, Not an Afterthought

Ruth Egherman 2018-11-27 Ruth Egherman 2018-11-27

Collaboration is the Key to Success

Case Study: Museum of Science, Boston

MOS needed a partner that was proactive vs. reactive., aside from wanting to see growth in number of members, membership average and overall revenue, they wanted a more strategic partnership with their telemarketing vendor.